A Few Things that You Need to Know About Paul Marciano
If you are not very familiar, Paul Marciano is actually an American entrepreneur who has gained popularity for being the co-founder of Guess Jeans. However, the name has actually come up in the news since he was accused of unsuitable behavior by Kate Upton which has resulted to an immediate impact on his business. These are some of the things which you may not know about Paul Marciano.
He was born in the town of Debdou and such is in the Oriental region of Morocco. This town is quite interesting as such was considered as the center of learning for those Moroccan Jews and such also exported rabbis to the other Moroccan Jewish communities in the 19th century and also at the start of the 20th century. Due to this, it is no longer the case because so many of the Moroccan Jewish population began spreading out in such local towns when the French Protectorate was created.
Paul Marciano then moved to the US with his family. He made Guess Jeans along with his other three brothers. . Paul Marciano actually served as in charge of public relations as well as in marketing for the business. Later on, he then rose to the positions of both President and CEO, though one has since stepped down being the CEO in preference for being the corporation’s Executive Chairman. At present, Marciano serves as the chief creative officer too.
It was during the year 1981 that Guess was created by the Marciano brothers who left south of France to search for that American dream. This brand was inspired by the European influence and it was the Marciano brothers who redefined denim. The first design which they created was that stonewashed and also slim-fitting denim. The first department store which welcomed the brand was Bloomingdale and they ordered two dozens of such pair of jeans. These jeans were then sold really quickly. It was the beginning of their success story.
Marciano’s black-and-white ads have won several Clio awards. Such was initially run by the four Marciano brothers but later on the company has extension lines which are Marciano as well as G by Guess handled by Maurice and Paul.
Now, Guess is becoming a symbol of such sexy, young and also adventurous lifestyle. For many years, Guess has certainly invited people to dream with the timeless advertising campaigns which turned unfamiliar faces into popular models. The company, in 2004, expanded to a retail concept and this was known as Marciano and such is about modern collection. The brand gives a fashion-forward collection for the fashionable men and women. Now, Guess is one global lifestyle brand.